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IBM Campaign 10.x Fundamentals – 9u33gpl

Course #:

Duration: 2 Days

This course explores the basics of designing, building and running a marketing campaign using IBM Campaign. This course prepares you to create the following components of IBM Campaign: Campaigns, flowcharts, offers, offer lists and table catalogs. A thorough set of hands-on course exercises is a major component of the course.


Upon completion of this course, participants will be able to:

  • Navigate the IBM Campaign user interface
  • Access your marketing data in IBM Campaign via table mappings and catalogs
  • Design, build, test, schedule and run Campaign flowcharts
  • Create and assign offers
  • View flowchart reports and flowchart logs


This course is appropriate for individuals who will build, edit, audit or oversee IBM Campaign flowcharts.


Before taking this course, participants should have a fundamental understanding of database marketing.

Contact us regarding the training